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Dave Graham
The Accidental Music Festival Super-Producer
Dave Graham is a start-up founder and entrepreneur turned accidental music festival super-producer. The CEO and co-founder of Latitude 38 Entertainment (along with his two best friends from childhood, Justin Dragoo and Jason Scoggins) jumped in to save the BottleRock brand following a successful, but financially problematic first year in 2013. With just four months to plan, and absolutely zero experience organizing any events, let alone a large-scale music festival, Dave and the Latitude 38 team banded together to build the foundation for what has become one of the top-tier festival experiences in the country. Today, Dave’s vision is to blend music, wine, food and community to elevate Napa Valley’s reputation as a world-class destination. We’ll drink to that.
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Projects
The BottleRock festival celebrated its tenth anniversary in May 2023 with a stacked lineup mixing rock legends with today’s top pop stars. Rock & Roll Hall of Famers Red Hot Chili Peppers and Duran Duran, along with The Smashing Pumpkins, led the “classic” side of the bill (aka Gen X), while Lizzo, Lil Nas X and Post Malone headlined the younger acts (we see you, Zoomers). Of course, the festival, held in Napa Valley, famous for its wineries, featured a wide array of food, wine and culinary demonstrations. Some of BottleRock’s most memorable moments have come from the Williams-Sonoma Culinary Stage — like Snoop, Warren G and Chef Michael Voltaggio setting a Guinness Book of World Records for the largest gin and juice, or Ayesha Curry Playing Beer Pong With G-Eazy. Stevie Nicks, Pearl Jam and Ed Sheeran are all slated to headline the 2024 fest.